LinkedIn is the single most powerful career platform and ranks in equal importance to the resume when it comes to your career! It has grown to become the essential social media platform for anyone looking to land a job, network or share industry expertise. Learning how to use and master this platform is a critical strategy for anyone looking to proactively, successfully and effortlessly manage one’s career. 

In this session, you will receive an interactive crash course on Linkedin, jam-packed with everything you ever wanted to know about navigating the site and using it to your advantage within your career. You’ll learn: 

• Advanced Search Functionality and Strategies for Finding the Right Contacts
• Why Linkedin is critical for all professionals at every stage of the career 
• The essential components needed for an optimized profile
• Headhunter tips, tricks, and secrets around key Linkedin functionality 
• Invaluable hiring manager insights and perspective around features like endorsements, recommendations and groups.
• SEO keyword strategy and everything you need to know about creating an attractive profile that stands out and gets found in a crowd of 300 million+ users.